"A real-world guide to mobile marketing from the head of digital initiatives at Saatchi & Saatchi worldwide. The future of marketing is mobile, with seventy-five percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using her phone for activities other than talking. To traditional marketers unfamiliar with the special challenges of mobile marketing, this territory feels complicated and even frightening. Mobile Magic provides a bird's-eye view of the process of creating great mobile marketing from one of the world's most experienced and successful practitioners"--
Previews available in: English
Subjects
| Edition | Availability |
|---|---|
1
Mobile Magic: The Saatchi and Saatchi Guide to Mobile Marketing and Design
2014, Wiley & Sons, Incorporated, John
in English
1118855140 9781118855140
|
zzzz
|
2
Mobile magic: the Saatchi & Saatchi guide to mobile marketing
2014, Wiley
in English
1118828429 9781118828427
|
aaaa
|
|
3
Mobile Magic: the Saatchi and Saatchi Guide to Mobile Marketing and Design
2014, Wiley & Sons, Incorporated, John
in English
130646157X 9781306461573
|
zzzz
|
|
4
Mobile Magic: The Saatchi and Saatchi Guide to Mobile Marketing and Design
2014, Wiley & Sons, Incorporated, John
in English
1118855183 9781118855188
|
zzzz
|
Book Details
Edition Notes
Includes indexes.
Classifications
The Physical Object
Edition Identifiers
Work Identifiers
Community Reviews (0)
Lists
