An edition of Guerrilla marketing for writers
(2010)
Guerrilla marketing for writers
100 no-cost, low-cost weapons for selling your work
Expanded 2nd ed.
by Jay Conrad Levinson
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Previews available in: English
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Guerrilla marketing for writers: 100 no-cost, low-cost weapons for selling your work
2010, Morgan James
in English
- Expanded 2nd ed.
1600376606 9781600376603
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Book Details
Table of Contents
Guerrilla marketing : the right idea at the right time. Why you have to be a guerrilla marketer ; An author's guide to an industry on the edge of tomorrow
Weapons that make you a guerrilla. The most powerful weapons in your arsenal ; The most powerful weapons for selling your books ; The most powerful weapons inside you ; Weapons that make you a guerrilla
Weapons galore to help you sell more. More powerful publicity weapons ; Weapons that prove you're a guerrilla ; Fusion marketing weapons ; Weapons that use technology to help you ; Weapons that involve your books ; Weapons made possible by your ability to write ; Weapons made possible by your ability to enlist allies ; Weapons that deliver free advertising
Weapons that are all about you. Weapons that prove you're a pro ; Weapons to make part of your identity ; Weapons for communicating your identity ; Weapons for building your invincible marketing machine ; The great adventure : giving yourself a promotion
Appendix 1. The guerrilla marketing weapons for fiction and nonfiction listed in order of importance
Appendix 2. How to find the publicist you need
Appendix 3. How your networks can help you
Appendix 4. Sample media kit
Appendix 5. The timeline for a publicity campaign
Appendix 6. Writer's Digest publicity questionnaire
Appendix 7. The top 100 markets in the United States
Appendix 8. Mike's evaluation form.
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