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The first-ever book to show businesses step by step how to capitalize on advertising programs offered by Google, the world's #1 search engine, with more than 200 million search queries per day.
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Previews available in: English
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Edition | Availability |
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1
Building your business with Google for dummies
2004, Wiley Pub.
electronic resource /
in English
0764577387 9780764577383
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Book Details
Table of Contents
Meeting the Other Side of Google
Meeting the Business Side of Google
Getting into Google
Building Your PageRank Through Networking
Optimizing a Site for Google
Putting Google Search on Your Site
Creating and Managing an AdWords Campaign
Introducing Search Advertising and Google AdWords
Designing Your AdWords Campaign and Starting an Account
Understanding AdWords Statistics and Reports
Creating Effective Ad Groups
Managing Ongoing Campaigns
Creating Site Revenue with AdSense
Introducing the Google AdSense Program
Starting an AdSense Account and Publishing Ads
Enhancing Your AdSense Revenue
Google Business for the Larger Company
Getting into Froogle and Google Catalogs
Premium Services
The Part of Tens
Ten Site Optimization Resources
Ten SEM and SEO Tips from the Pros.
Edition Notes
Includes glossary and index.
Description based on print version record.
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Feedback?August 19, 2020 | Edited by ImportBot | import existing book |
June 28, 2019 | Created by MARC Bot | import new book |