An edition of Advertising age (1989)

Advertising age

the principles of advertising at work

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Last edited by ImportBot
August 26, 2021 | History
An edition of Advertising age (1989)

Advertising age

the principles of advertising at work

  • 5.00 ·
  • 1 Rating
  • 0 Want to read
  • 0 Currently reading
  • 1 Have read

The emphasis of this textbook for introductory courses is on applying research and theory to practice. Examples and outside references make the book accessible and easy to understand while rigorous in its investigation of communication practices. [From publisher description.]

Publish Date
Publisher
NTC Business Books
Language
English
Pages
241

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Previews available in: English

Edition Availability
Cover of: Advertising age
Advertising age: the principles of advertising and marketing communication at work
2012, South-Western Cengage Learning
in English - 1st ed.
Cover of: Advertising age
Advertising age: the principles of advertising at work
1989, NTC Business Books
in English

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Book Details


Edition Notes

Published in
Lincolnwood, Ill., USA
Other Titles
Advertising age.

Classifications

Dewey Decimal Class
659.1/0973
Library of Congress
HF5813.U6 A614 1989

The Physical Object

Pagination
xii, 241 p. :
Number of pages
241

ID Numbers

Open Library
OL2064784M
Internet Archive
advertisingagepr0000unse
ISBN 10
0844231754
LCCN
88061143
Library Thing
6031695
Goodreads
3812587

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August 26, 2021 Edited by ImportBot import existing book
April 2, 2019 Created by MARC Bot import existing book