Sprache und Kultur in der interkulturellen Marketingkommunikation

mit 1000 aktuellen Literaturhinweisen zur Theorie und Praxis der Marketingkommunikation

2., verbesserte und erweiterte Aufl.
Sprache und Kultur in der interkulturellen Ma ...
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Last edited by MARC Bot
February 17, 2019 | History

Sprache und Kultur in der interkulturellen Marketingkommunikation

mit 1000 aktuellen Literaturhinweisen zur Theorie und Praxis der Marketingkommunikation

2., verbesserte und erweiterte Aufl.

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Publish Date
Publisher
Attikon Verlag
Language
German
Pages
361

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Edition Availability
Cover of: Sprache und Kultur in der interkulturellen Marketingkommunikation

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Book Details


Edition Notes

German and English articles by 16 different European authors.

Includes bibliographical references.

Published in
Tostedt
Series
Beiträge zur Wirtschaftskommunikation -- Bd. 11

The Physical Object

Pagination
361 p. ;
Number of pages
361

ID Numbers

Open Library
OL18706648M
ISBN 10
3927226416

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February 17, 2019 Created by MARC Bot import existing book