An edition of Marketing management: knowledge and skills (1986)

Marketing Management

Knowledge & Skills

6th edition

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Cover of: Marketing Management by J. Paul Peter, James H. Donnelly
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  • ★★★★ 4.00 ·
  • 1 Rating
  • 34 Want to read
  • 5 Currently reading
  • 0 Have read
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Last edited by ImportBot
December 25, 2021 | History
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An edition of Marketing management: knowledge and skills (1986)

Marketing Management

Knowledge & Skills

6th edition

by

  • ★★★★ 4.00 ·
  • 1 Rating
  • 34 Want to read
  • 5 Currently reading
  • 0 Have read

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Publish Date
Publisher
Irwin/McGraw-Hill
Language
English
Pages
896

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Previews available in: English

Subjects
Marketing, Management, Case studies, First English Evangelical Lutheran Church (Pittsburgh, Pa.), Marketingmanagement, Marketing, management, case studies

Showing 8 featured editions. View all 17 editions?

Edition Availability
Cover of: Marketing Management
Marketing Management: Knowledge and Skills, 10th Edition
Sep 27, 2010, McGraw-Hill/Irwin
hardcover
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: knowledge and skills
2009, McGraw-Hill Irwin
in English - 9th ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: knowledge and skills
2004, McGraw-Hill
in English - 7th ed.
Libraries near you: WorldCat
Cover of: Marketing Management
Marketing Management: Knowledge & Skills
June 30, 2000, Irwin/McGraw-Hill
Hardcover in English - 6th edition
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: knowledge and skills
1998, Irwin/McGraw-Hill
in English - 5th ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: knowledge and skills
1995, Irwin
in English - 4th ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: knowledge and skills : text, analysis, cases, plans
1992, Irwin
in English - 3rd ed.
Libraries near you: WorldCat
Cover of: Marketing management
Marketing management: knowledge and skills : text, analysis, cases, plans
1986, Business Publications
in English
Libraries near you: WorldCat

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Book Details

First Sentence

"Simply stated, the marketing concept means that an organization should seek to make a profit by serving the needs of customer groups."

The Physical Object

Format
Hardcover
Number of pages
896
Dimensions
10.2 x 8.3 x 1.2 inches
Weight
3.8 pounds

ID Numbers

Open Library
OL9257575M
Internet Archive
marketingmanagem00jpau
ISBN 10
0072315571
ISBN 13
9780072315578

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History

Download catalog record: RDF / JSON
December 25, 2021 Edited by ImportBot import existing book
August 30, 2020 Edited by ImportBot import existing book
February 14, 2020 Edited by MARC Bot remove fake subjects
February 6, 2016 Edited by ImportBot import new book
December 9, 2009 Created by WorkBot add works page