An edition of Stop asking for referrals
(2013)
Stop asking for referrals
proven strategies on how to build your financial services business that sells itself
by Stephen Wershing
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Previews available in: English
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Stop asking for referrals: proven strategies on how to build your financial services business that sells itself
2013, McGraw-Hill
in English
0071808191 9780071808194
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Book Details
Table of Contents
Why you need to stop asking for referrals
How and why referrals happen
Who's your target?
What's so special about you?
Your clients know better than you do
Owning a spot on the client's brain
Promoting your new identity
The new referral conversation
Centers of influence
Your referral marketing strategy.
Edition Notes
Includes bibliographical references and index.
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