Just because you are paying for SEO, or had your website optimized in the past, doesn't necessarily mean you got what you THINK you paid for. This eBook is intended to help you understand the basics, so you can validate if your on-site SEO was done correctly - or even how to hire the right expert.

Companies hire SEO firms or freelancers every day and pay out vast sums of money, relying on the expertise of their hired guns to make them rank well. Yet over 90% of the websites that I see every day are NOT done correctly.

This eBook will tell you what to look for - and it doesn't matter if you are evaluting sample work of a potential SEO vendor, or doing an analysis of your own online assets.

If you have five minutes to implement what you'll learn, here is what you need to know.