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"This book describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company"--Provided by publisher.
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Subjects
Marketing, Strategic planningShowing 1 featured edition. View all 1 editions?
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Systems thinking and process dynamics for marketing systems: technologies and applications for decision management
2012, Business Science Reference
in English
1466609699 9781466609693
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Book Details
Edition Notes
Includes bibliographical references and index.
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Feedback?September 25, 2020 | Edited by MARC Bot | import existing book |
December 28, 2011 | Created by LC Bot | import new book |