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"The 12 critical essays in this collection offer a broad, interdisciplinary approach to this highly relevant television show, examining Mad Men as a cultural barometer for contemporary concerns with consumerism, capitalism and sexism. A detailed cast list and episode guide are included"--Provided by publisher.
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Analyzing Mad Men: critical essays on the television series
2011, McFarland & Company
in English
0786447389 9780786447381
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Table of Contents
Introduction
the contexts of Mad Men. "We'll start over like Adam and Eve": the subversion of classic American mythology / Melanie Hernandez and David Thomas Holmberg
The fall of the organization man: loyalty and conflict in the first season / Maura Grady
The politics of Mad Men. "The good place" and "the place that cannot be": politics, melodrama and utopia / Brenda Cromb
Unleashing a flow of Desire: Sterling Cooper, desiring-production, and the tenets of late capitalism / David P. Pierson
Kodak, Jack, and Coke: advertising and Mad-vertising / Jennifer Gillan
The women of Mad Men. Mad Men and career women: the best of everything? / Tamar Jeffers McDonald
"A mother like you": pregnancy, the maternal, and nostalgia / Diana Davidson
Mad Men/mad women: autonomous images of women / Sara Rogers
Maidenform: temporalities of fashion, femininity, and feminism / Meenasarani Linde Murugan
Every woman is a Jackie or a Marilyn: the problematics of nostalgia / Tonya Krouse
The nostalgia of Mad men. Camelot regained / Scott F. Stoddart
Complicating Camelot: surface realism and deliberate archaism / Christine Sprengler.
Edition Notes
Includes bibliographical references and index.
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