An edition of Marketing management (2004)

Marketing management

a strategic, decision-making approach

5th ed.

by , , , , , and

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Cover of: Marketing management by John Walker Mullins
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Last edited by MARC Bot
March 2, 2020 | History
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An edition of Marketing management (2004)

Marketing management

a strategic, decision-making approach

5th ed.

by , , , , , and

  • 0 Ratings
  • 4 Want to read
  • 1 Currently reading
  • 0 Have read

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Publish Date
Publisher
McGraw-Hill, Irwin
Language
English
Pages
520

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Previews available in: English

Subjects
Marketing, Marketingmanagement, Management, Sales & marketing, Business/Economics

Showing 4 featured editions. View all 4 editions?

Edition Availability
Cover of: Marketing management
Marketing management: a strategic, decision-making approach
2005, McGraw-Hill, Irwin
in English - 5th ed.
Libraries near you: WorldCat
Cover of: Marketing Management
Marketing Management: A Strategic Decision-Making Approach
February 4, 2004, McGraw-Hill/Irwin
Paperback in English - 5 edition
Libraries near you: WorldCat
Cover of: Marketing Management (International Edition)
Marketing Management (International Edition)
March 1, 2004, McGraw Hill Higher Education
Paperback - Fifth International edition
Libraries near you: WorldCat
Cover of: Marketing Management
Marketing Management: A Strategic Decision-Making Approach
February 4, 2004, McGraw-Hill/Irwin
in English
Libraries near you: WorldCat

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Book Details

Published in

Boston

Edition Notes

Rev. ed. of: Marketing management : a strategic, decision-making approach / Harper W. Boyd, Jr. ... [et al.].

Includes bibliographical references and index.

Series
McGraw-Hill/Irwin series in marketing, McGraw-Hill/Irwin series in marketing

Classifications

Dewey Decimal Class
658.8
Library of Congress
HF5415.13 .M352324 2005

The Physical Object

Pagination
XXIV, 520 str. :
Number of pages
520

ID Numbers

Open Library
OL24933539M
Internet Archive
marketingmanagem00mull
ISBN 10
0072863706, 0071111697
ISBN 13
9780072863703, 9780071111690
LCCN
2003066459
OCLC/WorldCat
453997106

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History

Download catalog record: RDF / JSON
March 2, 2020 Edited by MARC Bot remove fake subjects
July 30, 2019 Edited by MARC Bot associate edition with work OL16031043W
July 30, 2019 Edited by MARC Bot associate edition with work OL16031043W
August 7, 2011 Created by ImportBot import new book