An edition of Edison in the Boardroom (2002)

Edison in the Boardroom

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Last edited by ImportBot
August 19, 2020 | History
An edition of Edison in the Boardroom (2002)

Edison in the Boardroom

  • 0 Ratings
  • 2 Want to read
  • 0 Currently reading
  • 0 Have read

Julie L. Davis and Suzanne Harrison Today's corporations are always on the lookout for exciting new and innovative ideas that can be used to generate revenue. Up until recently, this meant taking these ideas and turning them into products or services, which could then be sold for profit. But today, a unique new concept is revolutionizing the way companies are getting value from ideas. Instead of incorporating them into products or services, today's innovations may be bartered, licensed or sold in the "idea" stage for tremendous amounts of money. For example, IBM currently receives well over $1 billion in revenue every year from licensing its intellectual property, unrelated to the manufacture of a single product. Today more and more companies are adopting this idea of turning their legal departments, where intellectual property is housed, from cost centers into profit centers. Edison in the Boardroom: How Leading Companies Realize Value from Their Intellectual Assets takes an in-depth look at the revolutionary concept of Intellectual asset management (IAM). IAM is changing the way companies all over the world are doing business. In their careers as business consultants, the authors have been privileged to meet individuals who were clearly ahead of their time when it came to realizing value from their companies' innovations. Based on their interactions with the ICM Gathering--an international group of companies who meet several times a year to create, define and benchmark best practices in the area of IAM--the authors have compiled a wealth of knowledge and successful stories that illustrate how far businesses have come in their ability to leverage and monetize their intellectual assets. Incorporating stories and teachings from some of the most successful companies in the worlds -- such as Hewlett-Packard, IBM, Procter & Gamble, Rockwell, Dow, Ford and many others -- the authors have made an exhaustive study of IAM and its implications for today's businesses. They have culled a hierarchy of best practices that today's companies can integrate into their own business philosophies to gain the best return from their intellectual assets.

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Language
English

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Previews available in: English

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Cover of: Edison in the Boardroom
Edison in the Boardroom
2002, John Wiley & Sons, Ltd.
eBook in English

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Book Details


Published in

New York

Classifications

Library of Congress
HG4028.V3D38 2001

The Physical Object

Format
eBook

ID Numbers

Open Library
OL24314326M
Internet Archive
edisoninboardroo0000davi
ISBN 13
9780471217350
OverDrive
AE682DCB-E41D-4121-8EB1-8FCB6E6ED65C

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Download catalog record: RDF / JSON
August 19, 2020 Edited by ImportBot import existing book
July 22, 2019 Edited by MARC Bot remove fake subjects
January 16, 2019 Edited by ImportBot import existing book
June 30, 2010 Created by ImportBot new OverDrive book