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"Inside Intuit tells the story of a tenacious company that beat overwhelming odds by clinging to three core values: integrity, customer delight, and employee devotion. Taylor and Shroeder recount each dramatic stage of Intuit's development, from fledgling start-up to growing industry maverick to established, billion-dollar enterprise." "Dreamed up at Cook's kitchen table, fueled by explosive PC growth, and forced to battle mighty Microsoft through nearly two decades of intense competition, Intuit took its founders, employees, and shareholders on a journey that holds valuable lessons for would-be entrepreneurs. Inside Intuit will inspire anyone who strives not simply to build a business, but to create a lasting institution that changes lives."--Jacket.
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Previews available in: English
Subjects
Competition, Computer software industry, History, Intuit (Firm), Microsoft Corporation, Quicken (Computer file), Business & Management, Information technology industries, Marketing - General, Corporate & Business History - Strategies, Business/Economics, Business & Economics, Business / Economics / Finance, Leadership, USA, Industries - Media & Communications Industries, United States, Quicken (computer program)Places
United StatesShowing 2 featured editions. View all 2 editions?
Edition | Availability |
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1
In$ide Intuit: how the makers of Quicken beat Microsoft and revolutionized an entire industry
2003, Harvard Business School Press
in English
1591391369 9781591391364
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2
Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry
September 4, 2003, Harvard Business School Press
Hardcover
in English
1591391369 9781591391364
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zzzz
Libraries near you:
WorldCat
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Book Details
Table of Contents
Edition Notes
Includes bibliographical references (p. 301-308) and index.
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The Physical Object
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Feedback?September 13, 2024 | Edited by MARC Bot | import existing book |
August 19, 2020 | Edited by ImportBot | import existing book |
July 31, 2019 | Edited by MARC Bot | associate edition with work OL13737405W |
November 1, 2018 | Edited by Darby | Added new cover |
December 11, 2009 | Created by WorkBot | add works page |