An edition of Measuring consumer preferences for sales promotion schemes through conjoint design in FMCG sector (2005)

Measuring consumer preferences for sales promotion schemes through conjoint design in FMCG sector

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Measuring consumer preferences for sales prom ...
Preeta H. Vyas, Preeta H. Vyas
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Last edited by WorkBot
January 21, 2010 | History
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An edition of Measuring consumer preferences for sales promotion schemes through conjoint design in FMCG sector (2005)

Measuring consumer preferences for sales promotion schemes through conjoint design in FMCG sector

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Publish Date
Publisher
Indian Institute of Management
Language
English
Pages
13

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Subjects

Conjoint analysis (Marketing), Consumers' preferences
Edition Availability
Cover of: Measuring consumer preferences for sales promotion schemes through conjoint design in FMCG sector
Measuring consumer preferences for sales promotion schemes through conjoint design in FMCG sector
2005, Indian Institute of Management
Microform in English

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Book Details

Edition Notes

Includes bibliographical references (leaf 13).

Microfiche. New Delhi : Library of Congress Office ; Washington, D.C. : Library of Congress Photoduplication Service, 2007. 1 microfiche. Master microform held by: DLC.

Published in
Ahmedabad
Series
Working paper -- W.P. no. 2005-09-08

Classifications

Library of Congress
Microfiche 2006/60207 (H)

The Physical Object

Format
Microform
Pagination
13 leaves
Number of pages
13

Edition Identifiers

Open Library
OL16258758M
LCCN
2006561668

Work Identifiers

Work ID
OL11709560W

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