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An edition of A survey of operational research models to evaluate advertising effectiveness (1977)

A survey of operational research models to evaluate advertising effectiveness.

by

A survey of operational research models to ev...
Shaw Lan Chow, Shaw Lan Chow
A survey of operational research models to evaluate advertising effectiveness. by Shaw Lan Chow, Shaw Lan Chow
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Last edited by WorkBot
December 11, 2009 | History
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An edition of A survey of operational research models to evaluate advertising effectiveness (1977)

A survey of operational research models to evaluate advertising effectiveness.

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Publish Date
Language
English
Pages
201
Edition Availability
Cover of: A survey of operational research models to evaluate advertising effectiveness.
A survey of operational research models to evaluate advertising effectiveness.
1977
in English
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Book Details

Edition Notes

M.B.A. dissertation. Typescript.

Published in
Bradford
Series
Dissertations

The Physical Object

Pagination
201p.
Number of pages
201

Edition Identifiers

Open Library
OL13652850M

Work Identifiers

Work ID
OL10433005W

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