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An edition of Creating images and the psychology of marketing communications (2006)

Creating images and the psychology of marketing communications

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Cover of: Creating images and the psychology of marketing communications by Lynn R. Kahle
Creating images and the psychology of marketing communications by Lynn R. Kahle
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Last edited by MARC Bot
February 5, 2025 | History
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An edition of Creating images and the psychology of marketing communications (2006)

Creating images and the psychology of marketing communications

by

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Publish Date
Publisher
Lawrence Erlbaum Associates, Publishers
Language
English
Pages
405

Previews available in: English

Subjects

Brand choice Cross-cultural studies Communication in marketing Attachment behavior Imagery (Psychology) Consumer behavior Consumers' preferences Consommateurs Études transculturelles Préférences Comportement Imagerie (Psychologie) Marques de commerce Choix Attachement Communication en marketing Imagery BUSINESS & ECONOMICS Marketing Research Consumentengedrag Merkartikelen
Edition Availability
Cover of: Creating images and the psychology of marketing communications
Creating images and the psychology of marketing communications
2006, Lawrence Erlbaum Associates, Publishers
in English
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Book Details

Edition Notes

Includes bibliographical references and index.

Published in
Mahwah, NJ

Classifications

Dewey Decimal Class
658.8/343
Library of Congress
HF5415.32 .C74 2006, HF5415.32.C74 2006, HF5415.32 .C74 2006eb

The Physical Object

Pagination
p. cm.
Number of pages
405

Edition Identifiers

Open Library
OL3424437M
ISBN 10
0805852166
LCCN
2005047282
OCLC/WorldCat
77141075, 58843247
LibraryThing
4698430
Goodreads
1864309

Work Identifiers

Work ID
OL18232098W

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{{cite book|author=Lynn R. Kahle |date=2006 |title=Creating images and the psychology of marketing communications |url=https://archive.org/details/creatingimagesps0000unse |publication-place=Mahwah, NJ |publisher=Lawrence Erlbaum Associates, Publishers |isbn=0-8058-5216-6 |lccn=2005047282 |oclc=77141075 |ol=3424437M}}