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A Rhetoric of Motives expands the field to human ways of persuasion and identification. Persuasion, as Burke sees it, "ranges from the bluntest quest of advantage, as in sales promotion or propaganda, through courtship, social etiquette, education, and the sermon, to a 'pure' form that delights in the process of appeal for itself alone, without ulterior purpose. And identification ranges from the politician who, addressing an audience of farmers, says, 'I was a farm boy myself, ' through the mysteries of social status, to the mystic's devout identification with the sources of all being."
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Subjects
Jiyū Minshutō, Politics and government, Jiyu-minshuto, Jiyu Minshuto, Politique et gouvernement, Chosen Kogei Kenkyukai, Politik, Politica y gobierno, Jiyū-minshutō, Jiyû Minshutó, Política y gobierno, Chōsen Kōgei Kenkyūkai, Japan, politics and government, 1945-, Semantics (Philosophy), RhetoricPlaces
JapanTimes
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Party in power: the Japanese liberal-democrats and policy-making.
1970, University of California Press
in English
0520016467 9780520016460
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Edition Notes
Includes bibliographical references.
Originally presented as the author's thesis, Australian National University Research School of Pacific Studies.
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