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A Double Scotch tells the intertwined success stories of Chivas Regal and The Glenlivet--two Scotch whisky brands recognized the world-over for their unparalleled quality. Founded by Scottish grocers from Aberdeen, Chivas Regal stands as the world's most popular prestige blended Scotch. First distilled by a pistol-packing Highlander, The Glenlivet is today the top-selling single-malt Scotch in America. F. Paul Pacult explores these two iconic spirits and tells the remarkable story of the two families who endured numerous hardships to build their brands. A business book that goes down easy, A Double Scotch tells the story of the world's favorite whiskies, and the story of the nation and families that made them so.
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Previews available in: English
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Edition | Availability |
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1
A Double Scotch: How Chivas Regal and The Glenlivet Became Global Icons
March 21, 2005, Wiley
in English
0471662712 9780471662716
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2
A Double Scotch
2005, John Wiley & Sons, Ltd.
Electronic resource
in English
0471720054 9780471720058
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Book Details
First Sentence
"SCOTCH WHISKY IS the amber-hued liquid soul, the lifeblood of its nation of origin, Scotland."
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- Created April 29, 2008
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November 30, 2023 | Edited by ImportBot | import existing book |
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April 29, 2008 | Created by an anonymous user | Imported from amazon.com record |