An edition of Marketing across cultures (1996)

Marketing across cultures

2nd ed.

by

  • 6 Want to read
Cover of: Marketing across cultures by Jean-Claude Usunier, Jean-Claude Usunier
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  • 6 Want to read
Last edited by MARC Bot
December 3, 2025 | History
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An edition of Marketing across cultures (1996)

Marketing across cultures

2nd ed.

by

  • 6 Want to read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Prentice Hall
Language
English
Pages
584

Previews available in: English

Subjects

Export marketing Social aspects of Export marketing Social aspects of International business enterprises Social aspects International business enterprises Cross-cultural studies Intercultural communication Marchés d'exportation Aspect social Entreprises multinationales Internationale marketing Communication interculturelle Interculturele communicatie Export marketing--social aspects International business enterprises--social aspects Hf1416 .u85 1996 658.8/48
Edition Availability
Cover of: Marketing across cultures
Marketing across cultures
2009, Prentice Hall Financial Times
in English - 5th ed.
Cover of: Marketing across cultures
Marketing across cultures
2005, Financial Times Prentice Hall
in English - 4th ed.
Cover of: Marketing across cultures
Marketing across cultures
2000, Financial Times Prentice Hall
in English - 3rd ed.
Cover of: Marketing across cultures
Marketing across cultures
1996, Prentice Hall
in English - 2nd ed.

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Book Details

Edition Notes

Includes bibliographical references and index.
First ed. has title: International marketing : a cultural approach.

Published in
New York

Classifications

Dewey Decimal Class
658.8/48
Library of Congress
HF1416 .U85 1996

The Physical Object

Pagination
p. cm.
Number of pages
584

Edition Identifiers

Open Library
OL990524M
Internet Archive
marketingacrossc00usun
ISBN 10
0132361752
LCCN
96028877
OCLC/WorldCat
35017611
LibraryThing
114118
Goodreads
4727906

Work Identifiers

Work ID
OL2013615W

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{{cite book|author=Jean-Claude Usunier |date=1996 |title=Marketing across cultures |url=https://archive.org/details/marketingacrossc00usun |publication-place=New York |publisher=Prentice Hall |isbn=0-13-236175-2 |lccn=96028877 |oclc=35017611 |ol=990524M}}