An edition of Competitive intelligence (1996)

Competitive Intelligence

How to Gather, Analyze, and Use Information to Move Your Business to the Top

New Ed edition
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Last edited by ImportBot
January 15, 2023 | History
An edition of Competitive intelligence (1996)

Competitive Intelligence

How to Gather, Analyze, and Use Information to Move Your Business to the Top

New Ed edition
  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

As the major powers move away from the traditional weapons of warfare, they are turning instead to economic weapons like competitive intelligence - the gathering and analysis of information about competitors and the marketplace - to ensure their national sovereignty and survival. Using technology and skills adapted from the Cold War era, they turn raw information into powerful intelligence, enabling them to build market share, launch new products, increase profits, and destroy competitors.

Yet, in America, the subject of business intelligence remains shrouded in secrecy - because some companies regard it as unethical, and because certain successful companies don't want to lose their advantage.

But the secret is out. With detailed examples from home and abroad, Kahaner reveals the methods, case studies, and systems that businesses use today to establish their own intelligence operations. You'll discover how competitive intelligence can unmask hidden competitors, and how it can help your company to enter new businesses, understand your own marketplace, and increase the range and quality of acquisition targets.

An indispensable guide to the new competitive world, Competitive Intelligence will help companies transform themselves from mere collectors of information to informed users of intelligence. Innovative and practical, it will forever change the way companies make decisions about themselves and the global marketplace.

Publish Date
Publisher
Touchstone
Language
English
Pages
304

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Previews available in: English

Book Details


First Sentence

"In today's business environment, having the right information is not enough anymore."

Classifications

Library of Congress
HD38.7 .K339 1997, HD38.7.K339 1997

The Physical Object

Format
Paperback
Number of pages
304
Dimensions
9.2 x 6.1 x 0.9 inches
Weight
11.7 ounces

ID Numbers

Open Library
OL7721853M
ISBN 10
0684844044
ISBN 13
9780684844046
LCCN
95026837
Library Thing
731378
Goodreads
546766

Excerpts

In today's business environment, having the right information is not enough anymore.
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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
January 15, 2023 Edited by ImportBot import existing book
October 5, 2021 Edited by ImportBot import existing book
March 27, 2021 Edited by ImportBot import existing book
August 6, 2010 Edited by IdentifierBot added LibraryThing ID
April 29, 2008 Created by an anonymous user Imported from amazon.com record