An introduction to television studies
by Jonathan Bignell
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"In this comprehensive textbook, Jonathan Bignell provides students with a framework for understanding the key concepts and main approaches to Television Studies, including audience research, television history and broadcasting policy, and the analytical study of individual programmes." "Features include a glossary of key terms, key terms defined in margins, suggestions for further reading at the end of each chapter, activities for use in class or as assignments, and case studies discussing advertisements such as the Guinness 'Surfer' ad, approaches to news reporting, and programmes such as Big Brother, The West Wing, America's Most Wanted and The Cosby Show."--BOOK JACKET.
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Includes bibliographical references and index.
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| December 13, 2024 | Edited by MARC Bot | import existing book |
| December 19, 2023 | Edited by ImportBot | import existing book |
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| April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
| December 10, 2009 | Created by WorkBot | add works page |