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Strategies of Coping with Foreign Market Challenges by Small and Medium Enterprises in Kenya
2015, Edupedia Publications Pvt Ltd
in English
1517158877 9781517158873
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Book Details
Table of Contents
TABLE OF CONTENTS
DECLARATION... ... ii
DEDICATION... ... iii
ACKNOWLEDGEMENT ... .. iv
LIST OF TABLES ... ... viii
LIST OF FIGURES ... ... ix
LIST OF ABBREVIATIONS ... ... x
ABSTRACT ... .. v
CHAPTER ONE: INTRODUCTION ... .. 1
1.1 Background of the study ... .. 1
1.2 Research Problem ... ... 6
1.3 Research Objectives ... ... 7
1.4 Value of the study ... ... 7
CHAPTER TWO: LITERATURE REVIEW ... . 9
2.1 Introduction ... . 9
2.2 Theoretical Foundation ... . 9
2.3 Foreign Market Challenges ... .. 11
2.4 Dealing with Foreign Market Challenges ... . 14
CHAPTER THREE: RESEARCH METHODOLOGY ... ... 18
3.1 Introduction ... .. 18
3.2 Research Design... . 18
3.3 The Study Population ... .. 19
3.4 Sample Design ... ... 19
iv
3.5 Data Collection ... 20
3.6 Data Analysis ... 21
CHAPTERFOUR: DATA ANALYSIS, INTERPRETATIONS AND DISCUSSIONS ... 22
4.1 Introduction ... 22
4.2 Response Rate ... 22
4.3 Demographics ... 23
4.4 Organizational Profile ... 25
4.5 Foreign Market Challenges faced by SMEs in Kenya ... 30
4.6 Strategies adopted by SMEs in Kenya to cope with challenges ... 31
4.7 Discussion of findings... 33
CHAPTER FIVE: SUMMARY, CONCLUSIONS AND RECOMMENDATIONS ... 36
5.1 Introduction ... 36
5.2 Summary of findings... 36
5.3 Conclusion of the study ... 37
5.4 Impliction’s for theory and knowledge. .. 38
5.5 Implications for managerial policy and practice ... 39
5.6 Limitations of the study ... 39
5.7 Suggestions for further research ... 40
REFERENCES ... 41
APPENDICES ... ... i
APPENDIX 1: QUESTIONNAIRE ... ... i
APPENDIX II: LIST OF FIRMS TO BE COVERED ... . v
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- Created September 1, 2015
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August 22, 2020 | Edited by ISBNbot2 | normalize ISBN |
September 1, 2015 | Edited by Edupedia Publications Pvt Ltd | Edited without comment. |
September 1, 2015 | Edited by Edupedia Publications Pvt Ltd | Edited without comment. |
September 1, 2015 | Edited by Edupedia Publications Pvt Ltd | Added new cover |
September 1, 2015 | Created by Edupedia Publications Pvt Ltd | Added new book. |