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Gives you everything you need to create and execute a successful strategic plan.
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Previews available in: English
Subjects
Business planning, Strategic planningShowing 1 featured edition. View all 1 editions?
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Book Details
Table of Contents
Laying the foundation. What is strategic planning? ; Nuts and bolts of strategic planning ; Building blocks for planning success ; Selecting the right team ; Pulling the team together
Gathering key information. Situation analysis ; Industry analysis ; Market analysis ; Competitive analysis ; Internal analysis
The planning process. Mission, vision, and values ; The SWOT analysis ; Setting goals ; Establishing objectives ; Creating strategies ; Developing tactics ; Pulling it all together
Implementing and updating the plan. Implementing the plan ; Evaluating the plan ; Communicating progress ; Making adjustments.
Edition Notes
Includes bibliographical references (p. [281]) and index.
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- Created March 28, 2012
- 4 revisions
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September 25, 2020 | Edited by MARC Bot | import existing book |
May 20, 2020 | Edited by CoverBot | Added new cover |
December 12, 2019 | Edited by ImportBot | import existing book |
March 28, 2012 | Created by LC Bot | Imported from Library of Congress MARC record |