An edition of Media research methods (2011)

Media research methods

understanding metric and interpretive approaches

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Media research methods
Anderson, James A.
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Last edited by MARC Bot
January 19, 2024 | History
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An edition of Media research methods (2011)

Media research methods

understanding metric and interpretive approaches

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
SAGE Publications
Language
English
Pages
438

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Subjects
Methodology, Mass media, Research

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Edition Availability
Cover of: Media research methods
Media research methods: understanding metric and interpretive approaches
2012, SAGE Publications
in English
  • Not in Library
Libraries near you: WorldCat
Cover of: Media Research Methods
Media Research Methods: Understanding Metric and Interpretive Approaches
2011, SAGE Publications, Incorporated
in English
Libraries near you: WorldCat

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Book Details

Table of Contents

Overview. Exploring the mediascape
Mapping the mediascape
Methods of exploration asking questions
Methods of exploration finding answers
Foundations of research practice. From concepts to data
Research questions and hypotheses
Research questions and hypotheses
Literatures and databases
Sampling
Statistics and statistical analysis
Designing Surveys
Protocols for experiments
Conducting research in the interpretive paradigm. Coding text
Discursive protocols: Creating Texts
Critical interpretive methods: social meanings/media texts
Ethnographic methods
An excursion into writing.

Edition Notes

Includes bibliographical references (p. 418-426) and index.

Published in
Los Angeles, Calif

Classifications

Dewey Decimal Class
302.2301
Library of Congress
P91.3 .A58 2012, P91.3.A58 2012

The Physical Object

Pagination
xxi, 438 p. :
Number of pages
438

ID Numbers

Open Library
OL25176969M
ISBN 10
1412999561
ISBN 13
9781412999564
LCCN
2011011487
OCLC/WorldCat
706020676

Source records

Library of Congress MARC record
Better World Books record
Library of Congress MARC record
marc_columbia MARC record
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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
January 19, 2024 Edited by MARC Bot uppercase bwbsku local_id
November 17, 2023 Edited by ImportBot import existing book
December 22, 2022 Edited by MARC Bot import existing book
October 9, 2020 Edited by ImportBot import existing book
January 25, 2012 Created by LC Bot Imported from Library of Congress MARC record