An edition of Ecological intelligence (2009)

Ecological Intelligence

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Ecological Intelligence
Daniel Goleman
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  • 5.00 ·
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Last edited by ImportBot
July 17, 2022 | History
An edition of Ecological intelligence (2009)

Ecological Intelligence

  • 5.00 ·
  • 1 Rating
  • 3 Want to read
  • 1 Currently reading
  • 2 Have read

Most of us want to make the right choices as consumers. But how can any one individual's choices make a difference? And, more importantly, what are the right choices?In this provocative new book Daniel Goleman shows that everything about what we buy and why is about to change. To date, he argues, our consumer thinking about issues such as the environment, health hazards or child labour has been one-dimensional, focusing on single problems in isolation from the rest. Our 'green' awareness is so superficial we often do more harm than good by ignoring the adverse impacts of the far vaster proportion of what we buy and do.Ecological Intelligence shows how the phenomenon of radical transparency – the availability of complete information about all aspects of a product's history – is about to transform the power of consumers and the fate of business. Companies will no longer be able to control their own reputations. For the first time what they say will matter far less than what they actually do. They will be genuinely accountable.Ecological Intelligence sends a fresh and hopeful message to readers. By mobilizing consumers to create an enormous market force for virtuous business decisions, it is the essential handbook for understanding the coming information revolution.

Publish Date
Publisher
Penguin Group UK
Language
English

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Previews available in: English

Edition Availability
Cover of: Ecological Intelligence
Ecological Intelligence
2010, Penguin Group UK
eBook in English
Cover of: Ecological Intelligence
Ecological Intelligence
2009, Broadway Books
Electronic resource in English
Cover of: Ecological intelligence
Ecological intelligence: how radical transparency transforms the marketplace
2009, Doubleday, Broadway Books
in English - 1st ed.

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Book Details


Edition Notes

Published in
London

The Physical Object

Format
eBook

ID Numbers

Open Library
OL24293537M
ISBN 13
9780141924397
OverDrive
7C6D6662-B925-4EFC-B7CE-AAB97D52B5B2

Work Description

The bestselling author of Emotional Intelligence and Primal Leadership now brings us Ecological Intelligence--revealing the hidden environmental consequences of what we make and buy, and how with that knowledge we can drive the essential changes we all must make to save our planet and ourselves.We buy "herbal" shampoos that contain industrial chemicals that can threaten our health or contaminate the environment. We dive down to see coral reefs, not realizing that an ingredient in our sunscreen feeds a virus that kills the reef. We wear organic cotton t-shirts, but don't know that its dyes may put factory workers at risk for leukemia. In Ecological Intelligence, Daniel Goleman reveals why so many of the products that are labeled green are a "mirage," and illuminates our wild inconsistencies in response to the ecological crisis.Drawing on cutting-edge research, Goleman explains why we as shoppers are in the dark over the hidden impacts of the goods and services we make and consume, victims of a blackout of information about the detrimental effects of producing, shipping, packaging, distributing, and discarding the goods we buy.But the balance of power is about to shift from seller to buyer, as a new generation of technologies informs us of the ecological facts about products at the point of purchase. This "radical transparency" will enable consumers to make smarter purchasing decisions, and will drive companies to rethink and reform their businesses, ushering in, Goleman claims, a new age of competitive advantage.

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History

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July 17, 2022 Edited by ImportBot import existing book
June 23, 2010 Created by ImportBot Imported from marc_overdrive MARC record