Creating and capturing value
perspectives and cases on electronic commerce
by Garth Saloner and A. Michael Spence
"Creating and Capturing Value: Perspectives and Cases on Electronic Commerce introduces the reader to the dynamic world of e-commerce. The book consists of two sections. The first is "Perspectives" which provides an overview of important issues in electronic commerce such as the technologies that preceded the Internet and how the new technologies are changing the landscape. The second is "Cases", which features 22 cases developed at Stanford University. These cases present a real-world context, as well as a wealth of information about technologies, industries, issues, firms, strategies, and organizational structures."--Jacket.
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Electronic commerce, Case studies| Edition | Availability |
|---|---|
1
Creating and Capturing Value: Perspectives and Cases on Electronic Commerce
October 29, 2001, Wiley
in English
0471410152 9780471410157
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2
Creating and capturing value: perspectives and cases on electronic commerce
Oct 29, 2001, Wiley
0471410152 9780471410157
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Edition Notes
Includes bibliographical references and index.
6
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- Created November 7, 2008
- 14 revisions
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| October 7, 2024 | Edited by MARC Bot | import existing book |
| April 17, 2023 | Edited by ImportBot | import existing book |
| January 15, 2023 | Edited by ImportBot | import existing book |
| August 19, 2022 | Edited by MARC Bot | normalize LCCNs |
| November 7, 2008 | Created by ImportBot | Imported from The Laurentian Library MARC record |