An edition of Smart retail
(2017)
Smart retail
winning ideas and strategies from the most successful retailers in the world
Fourth edition.
by Hammond, Richard (Retail management cons...
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Management, Retail trade, Retail trade, management| Edition | Availability |
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Smart retail: winning ideas and strategies from the most successful retailers in the world
2017
in English
- Fourth edition.
1292082208 9781292082202
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Book Details
Table of Contents
The seven secrets of modern retail. Introduction: how customers have taken charge
Retail secret one: low friction and high reward
Retail secret two: what's the big idea?
Retail secret three: want? Got. Need!
Retail secret four: "I'm just looking"
Retail secret five: I choose stories
Retail secret six: the everywhere store
Retail secret seven: "we love working here"
A bit of doing it. Introduction: practical people. How to build great teams
How to get people to give a damn
A little better ever time
Love shopping!
Price and value
Cutting through the marketing
Promote or die
The great big theatre of shop
Detail, detail, detail
the store environment.
Edition Notes
Includes index.
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| August 4, 2020 | Edited by ImportBot | import existing book |
| July 19, 2019 | Created by MARC Bot | import new book |