An edition of Navigating new markets abroad (1993)

Navigating new markets abroad

charting a course for the international businessperson

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Last edited by MARC Bot
July 17, 2024 | History
An edition of Navigating new markets abroad (1993)

Navigating new markets abroad

charting a course for the international businessperson

This book emphasizes a central factor in foreign business competition: understanding the obstacles and risks that impede new enterprises abroad. In an era of globalism, Navigating New Markets Abroad offers a judicious approach to corporate strategic planning and international marketing that derives from political science, sociology, psychology, and economics and is applied to the author's own experience with the reality of impact at the bottom line.

The book shows how despite the many factors that can make or break a business - ranging from terrorism and social revolution to crises involving change in leadership in the host country and the red tape that our own government can produce - one can be positioned to maximize the options and determine the outcome of one's venture.

Publish Date
Language
English
Pages
257

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Previews available in: English

Edition Availability
Cover of: Navigating New Markets Abroad
Navigating New Markets Abroad: Charting a Course for the International Businessperson
2002, Rowman & Littlefield Publishers, Incorporated
in English
Cover of: Navigating New Markets Abroad
Navigating New Markets Abroad
December 26, 2000, Rowman & Littlefield Publishers, Inc.
Hardcover in English - 2 Sub edition
Cover of: Navigating new markets abroad
Navigating new markets abroad: charting a course for the international businessperson
1993, Rowman & Littlefield
in English

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Book Details


Edition Notes

Includes bibliographical references and index.

Published in
Lanham, Md

Classifications

Dewey Decimal Class
658/.049
Library of Congress
HD62.4 .N38 1993, HD62.4.N38 1993

The Physical Object

Pagination
xi, 257 p. ;
Number of pages
257

ID Numbers

Open Library
OL1739320M
Internet Archive
navigatingnewmar0000radd
ISBN 10
0847678431
LCCN
92044668
OCLC/WorldCat
27187487
Goodreads
3531971

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History

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July 17, 2024 Edited by MARC Bot import existing book
November 15, 2020 Edited by MARC Bot import existing book
October 7, 2020 Edited by ImportBot import existing book
July 31, 2020 Edited by ImportBot import existing book
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record