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Last edited by RenameBot
August 31, 2008 | History
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Roland T. Rust

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  • Cover of: E-Service: New Directions in Theory and Practice

    First published in 2002 6 editions in 1 language
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  • Cover of: Service quality: new directions in theory and practice

    First published in 1993 6 editions in 1 language — 1 previewable
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  • Cover of: Driving customer equity: how lifetime customer value is reshaping corporate strategy

    First published in 2000 4 editions in 1 language — 1 previewable
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  • Cover of: Handbook of Service Marketing Research

    First published in 2014 3 editions in 1 language
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  • Cover of: Return on quality: measuring the financial impact of your company's quest for quality

    First published in 1993 3 editions in 1 language — 1 previewable
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  • Cover of: Feeling Economy: How Artificial Intelligence Is Creating the Era of Empathy

    First published in 2021 1 edition in 1 language
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  • Cover of: I/M Service Marketing

    First published in 1996 1 edition in 1 language — 1 previewable
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  • Cover of: Maximaliseren van klantenrelaties: hoe customer equity de ondernemingsstrategie verandert

    First published in 2001 1 edition in 1 language — 1 previewable
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  • Cover of: Advertising media models: a practical guide

    First published in 1986 1 edition in 1 language — 1 previewable
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  • Cover of: An audience flow model of television viewing behavior

    First published in 1981 1 edition in 1 language
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  • Cover of: EEG response to advertisements in print and broadcast media

    First published in 1985 1 edition in 1 language
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  • Cover of: A probabilistic measure of model superiority

    First published in 1981 1 edition in 1 language
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  • Cover of: Readings in service marketing

    First published in 1996 1 edition in 1 language — 1 previewable
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  • Cover of: Service marketing

    First published in 1996 1 edition in 1 language
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  • Cover of: Customer Equity Management

    First published in 2004 1 edition in 1 language — 1 previewable
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  • Cover of: E-Service: New Directions in Theory and Practice

    First published in 2002 1 edition in 1 language — 1 previewable
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  • Cover of: Getting returns from service quality: is the conventional wisdom wrong?

    First published in 2000 1 edition in 1 language
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  • Cover of: Customer Equity Management with Software

    First published in 2004 1 edition in 1 language
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Subjects
Customer services, Marketing, Service industries, Mathematical models, Business / Economics / Finance, Business/Economics, Consumer satisfaction, Electronic commerce, Klantgerichtheid, Management, Relatiemarketing, Advertising, Advertising media planning, Aufsatzsammlung, BUS, BUS018000, BUSINESS & ECONOMICS, Business & Economics, Business & Economics / General, Business & Economics / Marketing / General, Business & Economics-Consumer Behavior - General, Business & Economics-Entrepreneurship, Campagnes publicitaires, Commerce électronique, Consumentenonderzoek

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ID Numbers

  • OLID: OL452156A

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History

Download catalog record: RDF / JSON
August 31, 2008 Edited by RenameBot fix author name
April 1, 2008 Created by an anonymous user initial import