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Alfred Kuss

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Operationale Verfahren der Markt- und Sozialforschung: Datenerhebung und Datenanalyse

by Alfred Kuss, Bernd Streitberg, Herbert Büning, Horst Kleinert, and Günther Haedrich First published in 1981 — 3 editions

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Information und Kaufentscheidung: Methoden und Ergebnisse empirischer Konsumentenforschung

by Alfred Kuss First published in 1987 — 2 editions

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Marketingmodelle in der Praxis

by Alfred Kuss First published in 1978 — 1 edition

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Angebotspolitik

by Günther Haedrich, Roland Berger, Edgar Kreilkamp, and Alfred Kuss First published in 2019 — 1 edition

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Marketingplanung: Einführung in die marktorientierte Unternehmens- und Geschäftsfeldplanung

by Alfred Kuss First published in 2007 — 1 edition

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Marketing-Theorie: eine Einführung

by Alfred Kuss First published in 2009 — 1 edition

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Marktforschung: Grundlagen der Datenerhebung und Datenanalyse

by Alfred Kuss First published in 2010 — 1 edition

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Marktforschung: Grundlagen der Datenerhebung und Datenanalyse

by Alfred Kuss First published in 2007 — 1 edition

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Strategic Marketing: Market-Oriented Corporate and Business Unit Planning

by Torsten Tomczak, Sven Reinecke, and Alfred Kuss First published in 2017 — 1 edition

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Research Methodology in Marketing: Theory Development, Empirical Approaches and Philosophy of Science Considerations

by Martin Eisend and Alfred Kuss First published in 2019 — 1 edition

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ID Numbers

OLID: OL1101731A

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