Winiarski discusses his academic background, St. John's College, University of Chicago, and Italy; choosing a career in winemaking, Martin Ray winery; Souverain winery, 1964-1966, and Lee Stewart; mid-1960s technology, cold fermentation for white wines; Robert Mondavi winery startup, 1966-1968; making wine in Denver, 1968-1970; Howell Mountain vineyard; Stag's Leap Wine Cellars: vineyard development, winemaking criteria; discussion of Napa County Agricultural Preserve.