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Subjects
Consumption (Economics), Marketing, Mathematical modelsEdition | Availability |
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Absatzwirtschaftliche Modelle des Kaufentscheidungsprozesses unter besonderer Berücksichtigung des Markenwahlaspektes
1974, Verl. d. Österr. Akad. d. Wiss.
in German
3700100809 9783700100805
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Edition Notes
Based on the author's Habilitationsschrift, Hochschule für Welthandel, Vienna and his lecture "Modelle des Kaufverhaltens" given at a symposium in 1973.
Bibliography: p. [243]-248.
Includes index.
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Feedback?December 4, 2010 | Edited by Open Library Bot | Added subjects from MARC records. |
April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
December 10, 2009 | Created by WorkBot | add works page |