"From the imaginary to Rio Grandes: narratives and memories" documents the creative process of photographer and visual artist Pablo Pinheiro, who led RIO GRANDES, a project that received the Marc Ferrez Award for Photography from Funarte in 2014. The artist includes the backstage of this construction, as an affective cartography that involves an experience between the global and the regional. A narrative constructed with reflections from the images of his research on the figure of the traditional "gaucho" (cowboy) in the two Brazilian states (North and South), his imaginary, reports and images of the family collection, as a memory-path that began in 1977. The unpublished work presented here will be an important reference for the production of visual arts in Rio Grande do Norte, especially for photography from the state of Rio Grande do Sul.