An edition of HBR's 10 Must Reads on Strategic Marketing (2013)

HBR's 10 Must Reads on Strategic Marketing

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Cover of: HBR's 10 Must Reads on Strategic Marketing by Harvard Business Review, Clayton M. Christensen, Theordore Levitt, Philip Kotler, Fred Reichheld
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Last edited by Tom Morris
February 18, 2020 | History
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An edition of HBR's 10 Must Reads on Strategic Marketing (2013)

HBR's 10 Must Reads on Strategic Marketing

by , , , , and

  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Harvard Business Review Press
Pages
224

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Edition Availability
Cover of: HBR's 10 Must Reads on Strategic Marketing
HBR's 10 Must Reads on Strategic Marketing
Apr 02, 2013, Harvard Business Review Press
hardcover
  • Not in Library
Libraries near you: WorldCat

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Book Details

Edition Notes

Source title: HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)

The Physical Object

Format
hardcover
Number of pages
224

ID Numbers

Open Library
OL27484097M
ISBN 10
1633694577
ISBN 13
9781633694576
Amazon ID (ASIN)
1633694577

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February 18, 2020 Edited by Tom Morris merge authors
October 17, 2019 Created by ImportBot import new book