Last edited by Alice Kirk
December 8, 2015 | History
This book provides a general understanding of using blogs, podcasts, live streaming, wikis, social buzz, social media, and more to enable businesses to rethink their approach and leverage new digital media’s advantages.
You can download the book for free via the link below.
Publish Date
2013
Publisher
Bookboon
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Book Details
Table of Contents
Innhold
Introduction to Web 2.0
The Internet and World Wide Web
Web 2.0 Defined
Conclusions
Bibliography
Blogging for Business
Voice and Personality
Blog Environments
Building a Blog
Conclusions
Bibliography
More Blogging: WordPress Options
Customizing a WordPress Blog
General Settings
Using Widgets
Blog Posts
Adding Mobile and iPad Options
Managing Pages
Connecting with Search Engines
Connecting with Customers
Conclusions
Bibliography
Beyond Blogging: RSS and Podcasting
RSS Defined
RSS in Practice
Podcasting
Conclusions
Bibliography
Videocasting, Screencasting and Live Streaming
Videocasting
Screencasting
Live Streaming
Conclusions
Bibliography
Wikis and Other Collaborative Documents
Wikis
Wiki Software
Building a Wiki
Zoho Wiki Example
Other Collaborative Documents
Conclusions
Bibliography
Social Buzz and Viral Phenomenon
Twitter for Business
Social Buzz with StumbleUpon and Reddit
Tumblr
Pinterest
Foursquare and Location-Based Services
Tracking Social Interest
Conclusions
Bibliography
Big Social Media: Facebook and LinkedIn
Facebook for Business
LinkedIn for Business
Conclusions
Bibliography
Acknowledgements
Edition Identifiers
Work Identifiers
Links outside Open Library
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