Record ID | marc_records_scriblio_net/part20.dat:16952319:817 |
Source | Scriblio |
Download Link | /show-records/marc_records_scriblio_net/part20.dat:16952319:817?format=raw |
LEADER: 00817cam 2200253 a 4500
001 88027433 //r94
003 DLC
005 19941027142732.3
008 880808s1989 njua b 00110 eng
010 $a 88027433 //r94
020 $a0137061293
040 $aDLC$cDLC$dDLC
050 00 $aHF5415$b.K636 1989b
082 00 $a658.8$219
100 10 $aKotler, Philip.
245 10 $aPrinciples of marketing /$cPhilip Kotler, Gary Armstrong.
250 $a4th ed., annotated instructor's ed. /$bGeorge Franke.
260 0 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$cc1989.
300 $aviii, 197, xxiv, 661 p. :$bill. (some col.) ;$c26 cm.
440 4 $aThe Prentice-Hall series in marketing
504 $aIncludes bibliographies and indexes.
650 0 $aMarketing.
700 10 $aArmstrong, Gary.
700 10 $aFranke, George.