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MARC Record from Scriblio

Record ID marc_records_scriblio_net/part09.dat:99206329:646
Source Scriblio
Download Link /show-records/marc_records_scriblio_net/part09.dat:99206329:646?format=raw

LEADER: 00646pam 2200217 i 4500
001 76049465
003 DLC
005 19770316000000.0
008 761023s1977 nyua b 00110 eng
010 $a 76049465
020 $a0884053482.$a0884053377$bpbk.
050 0 $aHF5415.15$b.H56
082 $a658.5
100 10 $aHise, Richard T.
245 10 $aProduct/service strategy /$cRichard T. Hise.
260 0 $a[New York] :$bMason/Charter,$c1977.
300 $axii, 305 p. :$bill. ;$c21 cm.
490 0 $aPriorities in marketing series
504 $aIncludes bibliographical references and index.
650 0 $aProduct management.
650 0 $aNew products.