| Record ID | marc_records_scriblio_net/part01.dat:2660227:793 |
| Source | Scriblio |
| Download Link | /show-records/marc_records_scriblio_net/part01.dat:2660227:793?format=raw |
LEADER: 00793cam 2200265 a 4500
001 00011070
003 DLC
005 20010824070827.0
008 000821s2001 caua b 001 0 eng
010 $a 00011070
020 $a0761922059 (cloth)
020 $a0761922067 (pbk.)
040 $aDLC$cDLC$dDLC
050 00 $aHM1226$b.P83 2000
082 00 $a659$221
245 00 $aPublic communication campaigns /$cRonald E. Rice, Charles K. Atkin, editors.
250 $a3rd ed.
260 $aThousand Oaks, Calif. :$bSage Publications,$cc2001.
300 $axi, 428 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and index.
650 0 $aPublicity.
650 0 $aPublic relations.
650 0 $aAdvocacy advertising.
700 1 $aRice, Ronald E.
700 1 $aAtkin, Charles K.