Record ID | marc_oregon_summit_records/catalog_files/washs02192008.mrc_revrev.mrc:1821298830:1480 |
Source | Oregon Libraries |
Download Link | /show-records/marc_oregon_summit_records/catalog_files/washs02192008.mrc_revrev.mrc:1821298830:1480?format=raw |
LEADER: 01480cam a22003614a 4500
001 54817047
003 OCoLC
005 20060420031631.0
008 040322s2005 njua b 001 0 eng
010 $a2004047061
020 $a0805846069 (cloth : alk. paper)
020 $a0805846077 (pbk. : alk. paper)
029 1 $aNLGGC$b263004740
040 $aDLC$cDLC$dYDX$dYBM$dBAKER$dNLGGC$dNTE
042 $apcc
049 $aNTEA
050 00 $aHD59$b.L36 2005
082 00 $a659.2$222
084 $a85.08$2bcl
100 1 $aLamb, Larry F.
245 10 $aApplied public relations :$bcases in stakeholder management /$cLarry F. Lamb, Kathy Brittain McKee.
260 $aMahwah, N.J. :$bLawrence Erlbaum Associates,$c2005.
300 $axvi, 258 p. :$bill. ;$c24 cm.
440 0 $aLEA's communication series.
504 $aIncludes bibliographical references and index.
505 0 $aPublic relations: maintaining mutually beneficial systems of stakeholder relationships -- Stakeholders: employees -- Stakeholders: community -- Stakeholders: consumers -- Stakeholders: media -- Stakeholders: investors -- Stakeholders: members and volunteers -- Stakeholders: governments and regulators -- Stakeholders: activists -- Stakeholders: global citizens.
650 0 $aPublic relations$vCase studies.
700 1 $aMcKee, Kathy Brittain.
907 $a.b32528759$bwh $c-
902 $a060809
998 $b1$c060420$dm$ea$f-$g0
907 $a.b32528759
945 $lwhs $aHD59$b.L36 2005