| Record ID | marc_openlibraries_sanfranciscopubliclibrary/sfpl_chq_2018_12_24_run03.mrc:68159376:1765 |
| Source | marc_openlibraries_sanfranciscopubliclibrary |
| Download Link | /show-records/marc_openlibraries_sanfranciscopubliclibrary/sfpl_chq_2018_12_24_run03.mrc:68159376:1765?format=raw |
LEADER: 01765cam a2200481 a 4500
001 51264615
003 OCoLC
005 20151005043344.0
008 021218s2003 njua b 001 0 eng
010 $a2002156137
020 $a0471273457 (alk. paper)
035 $a51264615
040 $aDLC$cDLC$dUtOrBLW
042 $apcc
049 $aSFRA
050 00 $aHF5823$b.S19 2003
082 00 $a658.8$221
092 $a658.8$bSa398b
100 1 $aSalzman, Marian L.
245 10 $aBuzz :$bharness the power of influence and create demand /$cMarian Salzman, Ira Matathia, Ann O'Reilly.
260 $aHoboken, N.J. :$bJ. Wiley,$cc2003.
300 $ax, 246 p. :$bill. ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
650 0 $aAdvertising.
650 0 $aMarketing.
650 0 $aDemand (Economic theory)
700 1 $aMatathia, Ira.
700 1 $aO'Reilly, Ann.
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/description/wiley038/2002156137.html
856 41 $3Table of contents$uhttp://www.loc.gov/catdir/toc/wiley031/2002156137.html
907 $a.b18882924$b12-20-18$c06-22-04
998 $axbt$b06-21-07$cm$da $e-$feng$gnju$h0$i3
957 00 $aOCLC reclamation of 2017-18
907 $a.b18882924$b12-02-14$c06-22-04
956 $aPre-reclamation 001 value: ocm51264615
994 $aX0$bSFR
998 $axbt$b06-21-07$cm$da$e-$feng$gnju$h0$i3
999 $yMARS
998 $axbt$b06-22-04$cm$da$e-$feng$gnju$h0$i3
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