| Record ID | marc_nuls/NULS_PHC_180925.mrc:301560645:1793 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:301560645:1793?format=raw |
LEADER: 01793pam 22003734a 4500
001 9921851210001661
005 20150423141150.0
008 041130s2005 inua b 001 0 eng
010 $a 2004028466
015 $aGBA525145$2bnb
016 7 $a013147064$2Uk
020 $a0253345669 (cloth : alk. paper)
020 $a025321761X (pbk. : alk. paper)
035 $a(CSdNU)u251408-01national_inst
035 $a(OCoLC)57193251
040 $aDLC$cDLC$dYDX$dUKM$dBAKER
042 $apcc
049 $aCNUM
050 00 $aHC79.C6$bM384 2005
082 00 $a339.4/7$222
100 1 $aMcCracken, Grant David,$d1951-
245 10 $aCulture and consumption II :$bmarkets, meaning, and brand management /$cGrant McCracken.
260 $aBloomington :$bIndiana University Press,$cc2005.
300 $ax, 226 p. :$bill. ;$c25 cm.
504 $aIncludes bibliographical references (p. [193]-220) and index.
505 0 $aLiving in the material world -- On Oprah -- The Drew Bledsoe paradox -- Homeyness -- Calling grease -- When cars could fly -- Marilyn Monroe, inventor of blondness -- Who is the celebrity endorser? -- The strange power of Uncle Meyer's wallet -- Culture and culture at the Royal Ontario Museum -- Taking Madison avenue by storm -- Advertising -- Sarah Zupko, meet Mrs. Woolworth -- Meaning-management.
650 0 $aConsumption (Economics)$xHistory.
650 0 $aCulture$xHistory.
650 0 $aSocial values$xHistory.
938 $aBaker & Taylor$bBKTY$c19.95$d19.95$i025321761X$n0006146072$sactive
938 $aBaker & Taylor$bBKTY$c45.00$d45.00$i0253345669$n0006146071$sactive
949 $aHC 79.C6 M384 2005$i31786102277677
994 $a92$bCNU
999 $aHC 79.C6 M384 2005$wLC$c1$i31786102277677$d8/28/2011$e8/23/2011 $lCIRCSTACKS$mNULS$n1$rY$sY$tBOOK$u8/9/2005