| Record ID | marc_nuls/NULS_PHC_180925.mrc:267908758:1790 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:267908758:1790?format=raw |
LEADER: 01790ngm 2200385Ka 4500
001 9919882150001661
005 20150423123317.0
007 vd cvaizu
008 051205p20052004nju030 vleng d
028 42 $aFFH 34652$bFilms for the Humanities & Sciences
035 $a(CSdNU)u260651-01national_inst
035 $a(OCoLC)62460855
035 $a(OCoLC)62460855
040 $aCNU$cCNU
049 $aCNUM
099 $aDV1186
245 00 $aGet Cartier!$h[videorecording] /$cBBC Education & Training.; producer/director, Nick Hudson ; reporter, Virginia Eastman
246 1 $iTitle on container and disc label:$aGet Cartier :$bdefending a crown
260 $aPrinceton, NJ :$bFilms for the Humanities & Sciences,$cc2005.
300 $a1 videodisc (30 min.) :$bsd., col. ;$c4 3/4 in.
500 $aCase studies from the multinational marketplace.
500 $aDisc is a recorded DVD and may not play on all DVD players or drives.
500 $aOriginally produced for the BBC television series The money programme in 2004.
520 $aAward-winning business journalist Virginia Eastman gains access to very exclusive Cartier parties and PR events and observes Cartier's strategy for retaining its dominant position as jeweler to royalty, celebrities, and the seriously wealthy. Shows how Cartier has defended its turf against Tiffany, Bulguri, and Louis Vuitton.
538 $aDVD-R.
610 20 $aCartier (Firm)
650 0 $aAdvertising$xJewelry.
650 0 $aJewelry.
650 0 $aTarget marketing.
710 2 $aCartier (Firm)
710 2 $aBBC Education & Training.
710 2 $aFilms for the Humanities (Firm)
730 0 $aMoney programme (Television program)
994 $aC0$bCNU
999 $aDV 1186$wALPHANUM$c1$i31786102004840$lAV$mNULS$rN$sY$tDVD$u12/5/2005