| Record ID | marc_nuls/NULS_PHC_180925.mrc:135148143:1940 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:135148143:1940?format=raw |
LEADER: 01940pam 22004694a 4500
001 9922374650001661
005 20150423143456.0
008 060523s2006 nyua b 001 0 eng
010 $a 2006017120
020 $a0789034352 (hard cover : alk. paper)
020 $a9780789034359 (hard cover : alk. paper)
020 $a0789034360 (soft cover : alk. paper)
020 $a9780789034366 (soft cover : alk. paper)
029 1 $aYDXCP$b2446165
029 1 $aYDXCP$b2446166
035 $a(CSdNU)u294207-01national_inst
035 $a(OCoLC)69332167
035 $a(OCoLC)69332167
040 $aDLC$cDLC$dYDX$dBAKER$dBTCTA$dYDXCP
042 $apcc
049 $aCNUM
050 00 $aHF5415.55$b.C874 2006
082 00 $a658.8/12$222
245 00 $aCustomer lifetime value :$breshaping the way we manage to maximize profits /$cDavid Bejou, Timothy L. Keiningham, Lerzan Aksoy, editors.
260 $aBinghamton, NY :$bBest Business Books,$cc2006.
300 $a144 p. :$bill. ;$c23 cm.
500 $a"Co-published simultaneously as Journal of relationship marketing, volume 5, numbers 2/3 2006."
504 $aIncludes bibliographical references and index.
650 0 $aRelationship marketing.
650 0 $aCustomer relations$xManagement.
700 1 $aBejou, David.
700 1 $aKeiningham, Timothy L.
700 1 $aAksoy, Lerzan.
730 0 $aJournal of relationship marketing (Binghamton, N.Y.)
938 $aBaker & Taylor$bBKTY$c36.00$d36.00$i0789034352$n0006838176$sactive
938 $aBaker & Taylor$bBKTY$c18.00$d18.00$i0789034360$n0006838177$sactive
938 $aBaker and Taylor$bBTCP$n2006017120
938 $aYBP Library Services$bYANK$n2446166
947 $fSOBM-MKT$hCIRCSTACKS$p$17.10$q1
949 $aHF 5415.55 .C874 2006$i31786102106082
994 $a92$bCNU
999 $aHF 5415.55 .C874 2006$wLC$c1$i31786102106082$d10/1/2013$e10/1/2013 $kCHECKEDOUT$lCIRCSTACKS$mNULS$n3$rM$sY$tBOOK$u4/2/2007