| Record ID | marc_marygrove/marygrovecollegelibrary.full.D20191108.T213022.internetarchive2nd_REPACK.mrc:182871713:4910 |
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001 ocn458730408
003 OCoLC
005 20191109072540.7
008 091023s2010 enkacf b 001 0 eng
010 $a 2009939945
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050 00 $aHD9970.5.C672$bJ66 2010
082 04 $a338.76685509$222
084 $aQR 525$2rvk
049 $aMAIN
100 1 $aJones, Geoffrey,$d1952-
245 10 $aBeauty imagined :$ba history of the global beauty industry /$cGeoffrey Jones.
260 $aOxford :$bOxford University Press,$c2010.
300 $axiv, 412 pages, 16 unnumbered pages of plates :$billustrations (some color), portraits ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 375-382) and index.
520 $a"The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms which have shaped this industry, such as Avon, Coty, Estée Lauder, L'Oréal, and Shiseido, have imagined beauty for us. This book provides the first authoritative history of the global beauty industry from its emergence in the nineteenth century to the present day, exploring how today's global giants grew. It shows how successive generations of entrepreneurs built brands which shaped perceptions of beauty, and the business organizations needed to market them. They democratized access to beauty products, once the privilege of elites, but they also defined the gender and ethnic borders of beauty, and its association with a handful of cities, notably Paris and later New York. The result was a homogenization of beauty ideals throughout the world. Today globalization is changing the beauty industry again; its impact can be seen in a range of competing strategies. Global brands have swept into China, Russia, and India, but at the same time, these brands are having to respond to a far greater diversity of cultures and lifestyles as new markets are opened up worldwide. In the twenty first century, beauty is again being re-imagined anew."--Publisher description.
505 0 $aScent and Paris -- How do I look? -- Cleanliness and civilization -- Beauty amid war and Depression -- The television age -- Global ambitions meet local markets -- The uncertain identity of beauty -- Challenges from new quarters -- Globalization and tribalization.
590 $bInternet Archive - 2
590 $bInternet Archive 2
650 0 $aCosmetics industry$xHistory.
650 7 $aCosmetics industry.$2fast$0(OCoLC)fst00880532
650 7 $aKosmetikindustrie$2gnd
650 7 $aIndustrie$2gnd
650 7 $aSchönheitsideal$2gnd
650 7 $aSchönheit$2gnd
650 7 $aGeschichte$2gnd
650 7 $aKosmetik.$2idszbz
650 7 $aIndustrie.$2idszbz
650 7 $aKosmetikum.$2idszbz
655 7 $aHistory.$2fast$0(OCoLC)fst01411628
856 41 $3Dawsonera$uhttp://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780191573026
856 41 $3Table of contents$uhttp://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018902421&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
856 41 $3Table of contents$uhttp://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018902421&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
856 42 $uhttp://lib.leeds.ac.uk/search/febook3061921$zThis title is also available as an eBook. Click here.
938 $aBlackwell Book Service UK$bBBUK$nL1838907$c25.00
938 $aBaker and Taylor$bBTCP$nBK0008337375
938 $aCoutts Information Services$bCOUT$n9970741
938 $aErasmus Boekhandel$bERAA$nNTS0000117017
938 $aYBP Library Services$bYANK$n3112926
994 $a92$bERR
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