| Record ID | marc_loc_updates/v39.i52.records.utf8:50773959:854 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v39.i52.records.utf8:50773959:854?format=raw |
LEADER: 00854cam a22002538a 4500
001 2010031417
003 DLC
005 20111222075042.0
008 100810s2011 mau 000 0 eng
010 $a 2010031417
020 $a9781422131671 (hbk. : alk. paper)
040 $aDLC$cDLC
050 00 $aHF5415.127$b.B45 2011
082 00 $a658.8/02$222
100 1 $aBerman, Saul Jay,$d1946-
245 10 $aNot for free :$bmaking money in the digital age /$cby Saul J. Berman.
260 $aBoston, Mass. :$bHarvard Business Review Press,$cc2011.
263 $a1102
300 $ap. cm.
505 0 $aSegmentation -- Pricing innovation -- Payer innovation -- Package innovation -- Conclusion: before you get started.
650 0 $aMarket segmentation.
650 0 $aNew products.
650 0 $aTechnological innovations.
650 0 $aDigital media$xEconomic aspects.