| Record ID | marc_loc_updates/v39.i52.records.utf8:50454452:964 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v39.i52.records.utf8:50454452:964?format=raw |
LEADER: 00964cam a2200265 a 4500
001 2009941148
003 DLC
005 20111221153633.0
008 091109s2010 enka b 001 0 eng
010 $a 2009941148
020 $a9781848442429 (hardback)
040 $aDLC$cDLC$dDLC
042 $apcc
043 $ae------
050 00 $aHF5415.12.E8$bT696 2010
082 00 $a910.68/8$223
245 00 $aTowards effective place brand management :$bbranding European cities and regions /$cedited by Gregory Ashworth, Mihalis Kavaratzis.
260 $aCheltenham, UK ;$aNorthampton, MA :$bEdward Elgar,$cc2010.
300 $axiv, 279 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. 240-268) and index.
650 0 $aPlace marketing$zEurope$vCase studies.
650 0 $aBrand name products$zEurope$vCase studies.
650 0 $aProduct management$zEurope$vCase studies.
700 1 $aAshworth, G. J.$q(Gregory John)
700 1 $aKavaratzis, Mihalis.