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MARC Record from Library of Congress

Record ID marc_loc_updates/v39.i43.records.utf8:10714367:1405
Source Library of Congress
Download Link /show-records/marc_loc_updates/v39.i43.records.utf8:10714367:1405?format=raw

LEADER: 01405cam a2200313 a 4500
001 2011015837
003 DLC
005 20111018103335.0
008 110414s2012 nyu 001 0 eng
010 $a 2011015837
016 7 $a015840921$2Uk
020 $a9780071770811 (hardcover : alk. paper)
020 $a007177081X (harcover : alk. paper)
020 $a9780071770996 (hardcover : alk. paper)
020 $a0071770992 (hardcover : alk. paper)
035 $a(OCoLC)ocn713834844
040 $aDLC$cDLC$dYDX$dYDXCP$dYBM$dORX$dUKMGB$dVP@$dDLC
042 $apcc
050 00 $aHD62.6$b.M3676 2012
082 00 $a658.8/72$222
100 1 $aMansfield, Heather.
245 10 $aSocial media for social good :$ba how-to guide for nonprofits /$cHeather Mansfield.
260 $aNew York :$bMcGraw-Hill,$cc2012.
300 $axx, 266 p. ;$c24 cm.
500 $aIncludes index.
505 0 $aWeb 1.0: the static Web -- Websites, E-newsletters, and "donate now" campaigns -- Web 2.0: the social Web -- Getting started with social media -- Facebook and Facebook Apps -- Twitter and twitter Apps -- Youtube and Flickr -- Linkedin -- Blogging -- Web 3.0: the Mobile Web -- Social media and the Mobile Web -- Mobile Websites -- Group text messaging and text-to-give technology -- Smartphone Apps.
650 0 $aNonprofit organizations$xInformation technology.
650 0 $aSocial marketing.
650 0 $aSocial media.