| Record ID | marc_loc_updates/v38.i27.records.utf8:10185056:1128 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v38.i27.records.utf8:10185056:1128?format=raw |
LEADER: 01128cam a22002658a 4500
001 2009036019
003 DLC
005 20100630103414.0
008 090918s2010 mau 000 0 eng
010 $a 2009036019
020 $a9781422166956 (hardcover : alk. paper)
040 $aDLC$cDLC
050 00 $aHF1008$b.P35 2010
082 00 $a658.4/012091724$222
100 1 $aPalepu, Krishna G.,$d1954-
245 10 $aWinning in emerging markets :$ba road map for strategy and execution /$cKrishna G. Palepu, Tarun Khanna.
260 $aBoston, Mass. :$bHarvard Business Press,$cc2010.
263 $a1003
300 $ap. cm.
505 0 $aIntroduction -- The nature of institutional voids in emerging markets -- Spotting and responding to institutional voids -- Exploiting institutional voids as business opportunities -- Multinationals in emerging markets -- Emerging giants : competing at home -- Emerging giants : going global -- The emerging arena.
650 0 $aCommerce.
650 0 $aInternational business enterprises.
650 0 $aGlobalization$xEconomic aspects.
650 0 $aMarketing$xManagement.
700 1 $aKhanna, Tarun.