| Record ID | marc_loc_updates/v36.i30.records.utf8:11776213:728 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_updates/v36.i30.records.utf8:11776213:728?format=raw |
LEADER: 00728nam a22002418a 4500
001 2008031776
003 DLC
005 20080723115809.0
008 080718s2009 nju 001 0 eng
010 $a 2008031776
020 $a9781601630414
040 $aDLC$cDLC
050 00 $aHF5415.32$b.G66 2009
082 00 $a658.8/342$222
100 1 $aGoodman, Linda,$d1948-
245 10 $aWhy customers really buy :$buncovering the emotional triggers that drive sales /$cby Linda Goodman and Michelle Helin.
260 $aFranklin Lakes, NJ :$bCareer Press,$cc2009.
263 $a0901
300 $ap. cm.
500 $aIncludes index.
650 0 $aConsumer behavior.
650 0 $aMarketing$xPsychological aspects.
700 1 $aHelin, Michelle.