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MARC Record from Library of Congress

Record ID marc_loc_updates/v35.i12.records.utf8:4428383:1097
Source Library of Congress
Download Link /show-records/marc_loc_updates/v35.i12.records.utf8:4428383:1097?format=raw

LEADER: 01097cam a22003134a 4500
001 2005056961
003 DLC
005 20070314141059.0
008 051101s2006 njua b 001 0beng
010 $a 2005056961
015 $aGBA604074$2bnb
016 7 $a013354420$2Uk
020 $a0471746843 (cloth)
035 $a(OCoLC)ocm62282713
040 $aDLC$cDLC$dYDX$dUKM$dBAKER$dCOO$dDLC
042 $apcc
050 00 $aHD69.B7$bW44 2006
082 00 $a658.8/27$222
100 1 $aWheeler, Alina.
245 10 $aDesigning brand identity :$ba complete guide to creating, building and maintaining strong brands /$cAlina Wheeler.
250 $a2nd ed.
260 $aHoboken, N.J. :$bJohn Wiley,$cc2006.
300 $avii, 280 p. :$bcol. ill. ;$c29 cm.
504 $aIncludes bibliographical references (p. 270-271) and index.
650 0 $aBrand name products.
650 0 $aBrand name products$xMarketing$xManagement.
650 0 $aTrademarks$xDesign.
650 0 $aAdvertising$xBrand name products.
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0626/2005056961-d.html